top of page

Services

I provide a range of long-range planning and urban design services for jurisdictions across California, including assistance on small area plans (specific plans, downtown plans, corridor plans), zoning codes, objective design standards, and community engagement, among others. 

MY STORY

Hi there! My name is Alessandra, and I am a seasoned urban planner/designer and artist. I currently work as a sole practitioner managing small area plan work (specific plans, corridor plans, Downtown plans), zoning codes, objective design standards, general/comprehensive plans, and community outreach and facilitation activities. I'm also a local artist, creating watercolor and mixed-media paintings in my spare time. 

​

I graduated from the UC Berkeley Master of City and Regional Planning program in 2013, where I concentrated in urban design and land use. 

Both as a planner and in my previous career as a management consultant, I have particularly enjoyed the challenges of helping clients and communities refine and realize their vision, and building consensus among diverse stakeholders that often do not see eye-to-eye. I have experience assisting non-profit and municipal government organizations to create vibrant and sustainable communities by focusing on high-quality design and the human experience. Many of my projects have aimed at downtown or corridor revitalization, engaging communities in visioning efforts, densifying areas near transit, facilitating housing production, and altering streetscapes to make them more bike and pedestrian friendly. With a background in economics, I strive to ensure that my solutions are innovative, yet grounded in what is realistically feasible. 

​

My skills and services include site analysis, developing land use alternatives, crafting zoning regulations and design standards, community engagement, mapping, visual rendering, graphic design, 3D modeling, strategic planning, project management, stakeholder coordination, requirements gathering and analysis, and research. I have worked with for-profit, non-profit, Federal, State, and city/county government entities, where I formed close and lasting relationships with clients. Coming from a consulting background, I am also accustomed to adapting to rapidly changing assignments and client priorities.

 

My interests include collaborative community design, the social design and use of public/open spaces, economic revitalization strategies, and finding innovative approaches to retrofit suburban communities.

 

I am a proud resident of North Oakland, where I live with my husband, daughter, and German Shepherd rescue, Kona. I enjoy reading, cooking, painting and drawing, attempting creative craft/DIY projects, running/hiking with our dog, and traveling.

RESUME

EDUCATION

University of California, Berkeley (2011-2013): Master of City and Regional Planning (Urban Design); DCRP Continuing Student Academic Achievement Award

 

The College of William and Mary (2001-2005): B.A. Economics; Phi Beta Kappa

PLANNING EXPERIENCE

Alessandra D Lundin/ Aaron Welch Planning (2025 - Present): I established an independent urban planning consultancy in late 2024. I currently collaborate on various projects with Aaron Welch Planning including:

​

  • Assisting MTC with delivery of a broad range of technical services for housing Priority Sites around the Bay Area in collaboration with Aaron Welch Planning.

  • Assisting the City of Rohnert Park with analysis and implementation of MTC's Transit-Oriented Communities (TOC) program around the Rohnert Park SMART station.

  • Providing a broad range of land use and urban design services to jurisdictions around the Bay Area, including drafting specific plans, zoning ordinance analysis and updates, objective design standards, housing element implementation, and community engagement activities.

  • Managing project scopes, budgets, schedules, and coordination of subconsultants.

Raimi + Associates: Senior Associate (2017 - 2024) - Led small area planning work (specific plans, corridor plans, downtown plans), zoning code updates, objective design standards, comprehensive plans, community outreach and facilitation. Recent projects included the following:

​

Pacific Municipal Consultants (Now part of Michael Baker International): Associate Planner (January 2014 - 2017) - Worked across Michael Baker's Planning, Design and Facilitation services. Projects included assisting with community outreach and drafting of downtown plans for the cities of Manhattan Beach and Morro Bay, helping to develop a community vision plan for the City of Old Town Tehachapi, consolidating and updating the Elk Grove Bicycle, Pedestrian, and Trails Master Plan, and drafting zoning code updates for the cities of Napa, Santa Clara, and La Habra. 

​​

Project List:​

© 2016 by Alessandra D. Lundin | All rights reserved | Created with Wix.com 
 

  • LinkedIn Black Square
  • Pinterest Black Square
  • Facebook Black Round
bottom of page